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Affiliate Management Ideas on PayPal Radio

PayPal Radio

Recently I was interviewed by PayPal Radio on the subject of Affiliate Management. I’ve included the interview below if you’d like to take a listen.In it we discussed:

  • Why affiliate management is so important for today’s online merchants
  • How to measure the success of an affiliate program
  • Where to focus your time when managing an affiliate program
  • Common affiliate management mistakes
  • and much more!

It’s always interesting being interview by the radio because you obviously have to keep your comments short and to the point. In a way I found it tough because I get so excited about this material and could go on for days :)

Anyway there are some golden nuggets in this brief interview so enjoy!

 
icon for podpress  Stu McLaren - PayPal Radio Interview: Play Now | Play in Popup | Download
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3 Comments »

Comment by anysao
2007-06-24 13:17:24

I love affiliate program, i have do it in CJ more times, i feel it is an interesting for me!

 
2008-12-31 10:29:33

Hey Stu,

Do you actually manage your own affiliates????
Do you outsource that???

How do you keep “New” Affiliate coming?

 
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