Comments on: How To Track Your Results http://myideaguy.com/blog/how-to-track-your-results/ Tips, Tricks and Strategies For Online Marketing Success! Mon, 28 Jun 2010 07:24:51 -0400 http://wordpress.org/?v=2.8 hourly 1 By: Jeff http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4172 Jeff Sun, 27 Sep 2009 15:10:34 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4172 Hi Stu! I see lots of people on the Net talking about the importance of tracking, AND I have never seen anyone explain it as clearly as you did in this post. Thanks for taking the time to do it - it is amazing how much action you can take when the explanation is clear! Thanks Stu! Jeff Herring Hi Stu!

I see lots of people on the Net talking about the importance of tracking, AND I have never seen anyone explain it as clearly as you did in this post.

Thanks for taking the time to do it – it is amazing how much action you can take when the explanation is clear!

Thanks Stu!

Jeff Herring

]]> By: Eunice http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4169 Eunice Wed, 23 Sep 2009 23:29:41 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4169 Thanks Stu this is most important subject to me and has open up my mind as this has been a bother to me.I was blind but now I can see. Thanks again. Eunice Thanks Stu this is most important subject to me and has open up my mind as this has been a bother to me.I was blind but now I can see.

Thanks again.

Eunice

]]> By: Stu McLaren http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4165 Stu McLaren Wed, 23 Sep 2009 15:52:53 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4165 Hahaha... I knew someone would ask :) I'll likely do a follow up to this post and maybe I'll reveal it then. Until then... Stay tuned! LOL All the best. Stu Hahaha… I knew someone would ask :)

I’ll likely do a follow up to this post and maybe I’ll reveal it then.

Until then…

Stay tuned! LOL

All the best.

Stu

]]> By: Stu McLaren http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4164 Stu McLaren Wed, 23 Sep 2009 15:51:54 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4164 Phil, The other BIG thing to track... Links in autoresponder messages! I know they are "technically" emails but a lot of people forget. Just recently we added a new series of follow up messages and the first message has a 3.6% click-sale conversion resulting in over $2000 worth of sales in just a couple weeks. That means 3.6% of the people who clicked that link bought. Not too shabby considering that's all automated. Can you see why I'm a big fan? :) Phil,

The other BIG thing to track…

Links in autoresponder messages!

I know they are “technically” emails but a lot of people forget.

Just recently we added a new series of follow up messages and the first message has a 3.6% click-sale conversion resulting in over $2000 worth of sales in just a couple weeks.

That means 3.6% of the people who clicked that link bought.

Not too shabby considering that’s all automated.

Can you see why I’m a big fan? :)

]]> By: Stu McLaren http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4163 Stu McLaren Wed, 23 Sep 2009 14:06:47 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4163 Randy, My rule of thumb is to test with a minimum of 100. In your case that might be difficult because 4 different subject lines to groups of 100 would be the whole list. You could definitely break it down to a group of 25 and it might give you a ball park idea of what's working but the way I'd go about doing it is by breaking the whole list into 4 groups of 100. Send 1 different subject line to each list. Then take the winning subject line and use it in a follow up email to the whole list. Hopefully that helps. Take care. Stu Randy,

My rule of thumb is to test with a minimum of 100.

In your case that might be difficult because 4 different subject lines to groups of 100 would be the whole list.

You could definitely break it down to a group of 25 and it might give you a ball park idea of what’s working but the way I’d go about doing it is by breaking the whole list into 4 groups of 100.

Send 1 different subject line to each list.

Then take the winning subject line and use it in a follow up email to the whole list.

Hopefully that helps.

Take care.

Stu

]]> By: Stu McLaren http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4162 Stu McLaren Wed, 23 Sep 2009 14:04:06 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4162 Thanks Jeanette! Thanks Jeanette!

]]> By: Stu McLaren http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4161 Stu McLaren Wed, 23 Sep 2009 14:03:30 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4161 Andrew, The way I would handle tracking the conversions is by simply making the download link (or action link) another tracking link. That way you would know the only people who are going to be clicking that link are going to be those who have purchased. Likewise you could set the "thank you" url to be a tracking link which would serve the same purpose. So then you could quickly see XXX number of people clicked this link from the email which resulted in XXX number of people purchasing. Make sense? Great question and I'm glad you brought it up because many people can benefit from it - I may even do a follow up post that covers it :) Take care. Stu Andrew,

The way I would handle tracking the conversions is by simply making the download link (or action link) another tracking link.

That way you would know the only people who are going to be clicking that link are going to be those who have purchased.

Likewise you could set the “thank you” url to be a tracking link which would serve the same purpose.

So then you could quickly see XXX number of people clicked this link from the email which resulted in XXX number of people purchasing.

Make sense?

Great question and I’m glad you brought it up because many people can benefit from it – I may even do a follow up post that covers it :)

Take care.

Stu

]]> By: Stu McLaren http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4160 Stu McLaren Wed, 23 Sep 2009 14:00:21 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4160 Thanks Kellie! Keep us posted on your winning subject line :) All the best. Stu Thanks Kellie!

Keep us posted on your winning subject line :)

All the best.

Stu

]]> By: Pat & Lorna Shanks http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4157 Pat & Lorna Shanks Tue, 22 Sep 2009 23:22:16 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4157 Hey Stu, Thanks for sharing this and showing the case study, that really helps. There was only one thing missing is this spectacular study! What was the winning subject line? Thanks, --Pat & Lorna http://TheCoolestCouple.com Hey Stu,

Thanks for sharing this and showing the case study, that really helps.

There was only one thing missing is this spectacular study!

What was the winning subject line?

Thanks,
–Pat & Lorna
http://TheCoolestCouple.com

]]> By: Phil Johncock http://myideaguy.com/blog/how-to-track-your-results/comment-page-1/#comment-4156 Phil Johncock Tue, 22 Sep 2009 20:59:26 +0000 http://myideaguy.com/blog/how-to-track-your-results/#comment-4156 Hi Stu, I appreciate your advice to track everything ... Every Email. Every PPC Ad. Every Twitter Message. Every Blog Post. Every Facebook Message. Maybe I should be tracking this comment? Hmmm... Guess I need a something to for people to click on. Just bought Sonic Sneak yesterday from your recommendation in Instant Business Answers. Gotta start using it ... after sending this comment. Thanks! Phil Johncock Hi Stu,

I appreciate your advice to track everything …

Every Email.

Every PPC Ad.

Every Twitter Message.

Every Blog Post.

Every Facebook Message.

Maybe I should be tracking this comment? Hmmm… Guess I need a something to for people to click on. Just bought Sonic Sneak yesterday from your recommendation in Instant Business Answers. Gotta start using it … after sending this comment.

Thanks!

Phil Johncock

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