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	<title>Comments on: The Cost of Marketing and Advertising</title>
	<atom:link href="http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/feed/" rel="self" type="application/rss+xml" />
	<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/</link>
	<description>Tips, Tricks and Strategies For Online Marketing Success!</description>
	<pubDate>Thu, 20 Nov 2008 12:32:46 +0000</pubDate>
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		<item>
		<title>By: britt</title>
		<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/#comment-29</link>
		<dc:creator>britt</dc:creator>
		<pubDate>Fri, 06 Apr 2007 00:28:15 +0000</pubDate>
		<guid isPermaLink="false">http://myideaguy.com/blog/2007/03/19/the-cost-of-marketing-and-advertising/#comment-29</guid>
		<description>Hi Stu - 

Your statement, "..itâ€™s so imperative that the startup entrepreneur learns how to market their business using direct response marketing methods.." couldn't be more true. Not only are these methods more affordable than the fancy billboards and advertisementsthese methods, they are measurable. 

Right now our company is measuring the response of our multi-channel campaigns by using variable fields to drive A/B tests within one list: http://blog.l2soft.com (search A/B Testing)

Thanks for your comment to my Online Marketing Momentum blog.</description>
		<content:encoded><![CDATA[<p>Hi Stu - </p>
<p>Your statement, &#8220;..itâ€™s so imperative that the startup entrepreneur learns how to market their business using direct response marketing methods..&#8221; couldn&#8217;t be more true. Not only are these methods more affordable than the fancy billboards and advertisementsthese methods, they are measurable. </p>
<p>Right now our company is measuring the response of our multi-channel campaigns by using variable fields to drive A/B tests within one list: <a href="http://blog.l2soft.com" rel="nofollow">http://blog.l2soft.com</a> (search A/B Testing)</p>
<p>Thanks for your comment to my Online Marketing Momentum blog.</p>
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		<title>By: GeorgeDaye</title>
		<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/#comment-24</link>
		<dc:creator>GeorgeDaye</dc:creator>
		<pubDate>Tue, 20 Mar 2007 23:48:52 +0000</pubDate>
		<guid isPermaLink="false">http://myideaguy.com/blog/2007/03/19/the-cost-of-marketing-and-advertising/#comment-24</guid>
		<description>Hi Stu!

Thanks for your comments on my customer service blog.  I'm convinced that marketing ideas and good customer service/retention go hand in hand.  Great thoughts you've posted here and I'd like to keep in touch with you.  All the best!</description>
		<content:encoded><![CDATA[<p>Hi Stu!</p>
<p>Thanks for your comments on my customer service blog.  I&#8217;m convinced that marketing ideas and good customer service/retention go hand in hand.  Great thoughts you&#8217;ve posted here and I&#8217;d like to keep in touch with you.  All the best!</p>
]]></content:encoded>
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	<item>
		<title>By: IMRecap.com - Are You Current? &#187; Blog Archive &#187; The Value of Direct Response</title>
		<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/#comment-22</link>
		<dc:creator>IMRecap.com - Are You Current? &#187; Blog Archive &#187; The Value of Direct Response</dc:creator>
		<pubDate>Tue, 20 Mar 2007 05:18:53 +0000</pubDate>
		<guid isPermaLink="false">http://myideaguy.com/blog/2007/03/19/the-cost-of-marketing-and-advertising/#comment-22</guid>
		<description>[...] Find out why Stu recommends direct response marketing here: Direct Response Marketing [...]</description>
		<content:encoded><![CDATA[<p>[...] Find out why Stu recommends direct response marketing here: Direct Response Marketing [...]</p>
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