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	<title>Comments on: The Cost of Marketing and Advertising</title>
	<atom:link href="http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/feed/" rel="self" type="application/rss+xml" />
	<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/</link>
	<description>Tips, Tricks and Strategies For Online Marketing Success!</description>
	<lastBuildDate>Wed, 21 Oct 2009 05:01:54 -0400</lastBuildDate>
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		<title>By: britt</title>
		<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/comment-page-1/#comment-29</link>
		<dc:creator>britt</dc:creator>
		<pubDate>Fri, 06 Apr 2007 00:28:15 +0000</pubDate>
		<guid isPermaLink="false">http://myideaguy.com/blog/2007/03/19/the-cost-of-marketing-and-advertising/#comment-29</guid>
		<description>Hi Stu - 

Your statement, &quot;..itâ€™s so imperative that the startup entrepreneur learns how to market their business using direct response marketing methods..&quot; couldn&#039;t be more true. Not only are these methods more affordable than the fancy billboards and advertisementsthese methods, they are measurable. 

Right now our company is measuring the response of our multi-channel campaigns by using variable fields to drive A/B tests within one list: http://blog.l2soft.com (search A/B Testing)

Thanks for your comment to my Online Marketing Momentum blog.</description>
		<content:encoded><![CDATA[<p>Hi Stu &#8211; </p>
<p>Your statement, &#8220;..itâ€™s so imperative that the startup entrepreneur learns how to market their business using direct response marketing methods..&#8221; couldn&#8217;t be more true. Not only are these methods more affordable than the fancy billboards and advertisementsthese methods, they are measurable. </p>
<p>Right now our company is measuring the response of our multi-channel campaigns by using variable fields to drive A/B tests within one list: <a href="http://blog.l2soft.com" rel="nofollow">http://blog.l2soft.com</a> (search A/B Testing)</p>
<p>Thanks for your comment to my Online Marketing Momentum blog.</p>
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		<title>By: GeorgeDaye</title>
		<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/comment-page-1/#comment-24</link>
		<dc:creator>GeorgeDaye</dc:creator>
		<pubDate>Tue, 20 Mar 2007 23:48:52 +0000</pubDate>
		<guid isPermaLink="false">http://myideaguy.com/blog/2007/03/19/the-cost-of-marketing-and-advertising/#comment-24</guid>
		<description>Hi Stu!

Thanks for your comments on my customer service blog.  I&#039;m convinced that marketing ideas and good customer service/retention go hand in hand.  Great thoughts you&#039;ve posted here and I&#039;d like to keep in touch with you.  All the best!</description>
		<content:encoded><![CDATA[<p>Hi Stu!</p>
<p>Thanks for your comments on my customer service blog.  I&#8217;m convinced that marketing ideas and good customer service/retention go hand in hand.  Great thoughts you&#8217;ve posted here and I&#8217;d like to keep in touch with you.  All the best!</p>
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		<title>By: IMRecap.com - Are You Current? &#187; Blog Archive &#187; The Value of Direct Response</title>
		<link>http://myideaguy.com/blog/the-cost-of-marketing-and-advertising/comment-page-1/#comment-22</link>
		<dc:creator>IMRecap.com - Are You Current? &#187; Blog Archive &#187; The Value of Direct Response</dc:creator>
		<pubDate>Tue, 20 Mar 2007 05:18:53 +0000</pubDate>
		<guid isPermaLink="false">http://myideaguy.com/blog/2007/03/19/the-cost-of-marketing-and-advertising/#comment-22</guid>
		<description>[...] Find out why Stu recommends direct response marketing here: Direct Response Marketing [...]</description>
		<content:encoded><![CDATA[<p>[...] Find out why Stu recommends direct response marketing here: Direct Response Marketing [...]</p>
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